Didja Know...??? Get "knee deep" in a "flood" of new opportunities!


Water purification and water management offer sales opportunities for AV/smart systems integrators.




The last 2 weeks I've been looking at the biophilia/wellness trends that have been highlighted - and accelerated - by the COVID-19 virus, and the opportunity created for AV/smart systems integrators.  These have included lighting (specifically from a "wellness" perspective) and Indoor Air Quality (IAQ).  Today I'll wrap up with water...both from the health perspective (purification) and the control perspective (leak detection / prevention).

First, here's a great follow up article from CEPro to last week's post on IAQ:  "5 Questions Integrators Should Be Asking About Indoor Air Quality".


Diving in to the topic at hand (pun intended), I credit Julie Jacobsen for getting ahead of the curve in her article (here) back in November.  She was spot on in saying "Leak detection, water purification, water management, living walls, smart kitchens and bathrooms, other water-related trends could drive smart-home pros into the plumbing business."

Many of the sources I've linked the last 2 weeks have touched on water purification, such as Pure365 and Darwin by Delos, so I'll segue to the other "water trend" of leak detection.  As one who has experienced first-hand a plumbing leak induced flood, I can assure you this is a call you don't want to get from your neighbor when on a trip 4-hours from home:  "Uh, Curt, I was walking by your house just now...should there be water pouring out your front door?".


It's ironic that having lived in a hurricane flood zone for 20 years, the only flood I've experienced was the result of a bad supply line to a toilet!!!

Given the millions of dollars of damage annually as a result of floods of this nature, it's not surprising that Arlen Schwieger notes in his article "Top Tech Trends of 2020:  Water, Water Everywhere ":  "...the floodgates have opened in the past year, though, on the amount of water addressable solutions at CE pros' disposal. Particularly for residential automation and security dealers, it's impossible to ignore the proliferation of smart leak detectors/ stoppers on the market."


The article references a number of options, such as Protect by LeakSmart, WaterCop by DynaQuip, Flo by Moen and more.  Additionally, check out these articles on Hero Labs and Alarm.com's Smart Water Valve+Meter.

For me, the take away from these last 3 weeks is that the biophilia/wellness trend is here to stay...and represents a great opportunity for AV/smart systems integrators who embrace it.  We all know (or should know) the cost to acquire a new prospect...so it only makes sense to extend the sale to each new client with as many solutions as possible.  To that end, I'll throw in 2 final articles for your reference...I hope you enjoyed (and got some benefit from) this 3-part series!

Why Wellness Tech Is Poised for a Major Boost in Luxury Markets


Wellness Opportunity: Smart Disinfecting Clothes/Shoe Cabinets

Didja know...??? Is a series of "information bits" by Curt Hayes, BlueDog Group co-founder and managing partner, and architect of the BlueDog Database

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